SERP (Search Engine Results Page)
A SERP is the page a search engine returns. By 2026 it mixes 10 blue links with AI Overviews, Featured Snippets, People Also Ask, video carousels, local packs, shopping packs — 20+ elements in total. The more SERP features, the lower the blue-link CTR.
A SERP is the page a search engine returns. By 2026 it mixes 10 blue links with AI Overviews, Featured Snippets, People Also Ask, video carousels, local packs, shopping packs — 20+ elements in total. The more SERP features, the lower the blue-link CTR.
What is SERP (Search Engine Results Page)?
A SERP is the page a search engine returns. By 2026 it mixes 10 blue links with AI Overviews, Featured Snippets, People Also Ask, video carousels, local packs, shopping packs — 20+ elements in total. The more SERP features, the lower the blue-link CTR.
Details and examples
Counter: analyze which SERP features competitors occupy and optimize structure accordingly (FAQ → PAA, video → video carousel, table → Snippet).
Related terms
Featured Snippet, Google AI Overviews, CTR (Click-Through Rate).
SERP (Search Engine Results Page) · term at a glance
| Field | Value |
|---|---|
| Term | SERP (Search Engine Results Page) |
| Category | SEO |
| Related | Featured Snippet, Google AI Overviews, CTR (Click-Through Rate) |
Frequently asked questions
What is SERP (Search Engine Results Page)?
A SERP is the page a search engine returns. By 2026 it mixes 10 blue links with AI Overviews, Featured Snippets, People Also Ask, video carousels, local packs, shopping packs — 20+ elements in total. The more SERP features, the lower the blue-link CTR.
References
By the 23SEOGEO team · Last updated: